---
title: Peak Holiday Season — How it Can Affect Freight
description: Peak Holiday Season — How it Can Affect Freight
image: https://insights.priority1.com/hubfs/Imported_Blog_Media/15.png
---

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[caela.fugate](https://insights.priority1.com/thought-leadership-resources/author/caela-fugate) 

|  Nov 12, 2020 1:39:13 PM

![](https://insights.priority1.com/hubfs/Imported_Blog_Media/15.png)

# Peak Holiday Season — How it Can Affect Freight

The freight industry sees a monumental rise in its business from October through December. One fundamental reason for the shipping spike during these months is the holidays.

According  
 to [US Cargo Link](https://uscargolink.com/10-facts-about-logistics-during-the-holidays/), “Trucks travel an average of 500  
 million miles during the holidays — to put it in perspective, the distance  
 between the Earth and Jupiter is 483 million miles!”

During these months, shippers scramble to get their products on the shelves or to customers’ doorsteps before significant holidays like Christmas and Thanksgiving. With longer weekends approaching, the pressure is on for the freight industry to meet deadlines and deliver promptly, despite certain circumstances set against them.

“Peak holiday shipping is projected to be even more elevated in the latter portion of 2020 as the COVID-19 pandemic has affected consumers’ purchasing habits. This combined with the already limited trucking capacity has put heavy pressure on the freight industry this holiday season.” — Chris Olsen, Vice President of Truckload

Below is a  
 list of the upcoming holidays for the United States that impact the freight  
 industry:

**Thanksgiving  
 —** Thursday,  
 Nov. 26 

**Black  
 Friday —** Friday,  
 Nov. 27 

**Hanukkah  
 —** Tuesday,  
 Dec. 22 – Friday, Dec. 30 

**Christmas  
 Eve — **Thursday,  
 Dec. 24 

**Christmas  
 Day — **Friday,  
 Dec. 25 

**Kwanzaa  
 — **Saturday,  
 Dec. 26 – Friday, Jan. 1  

**New  
 Year’s Eve —** Thursday,  
 Dec. 31 

**New  
 Year’s Day 2021 —** Friday,  
 Jan. 1, 2021

Outside of  
 these dates, let’s dive into three factors to consider when shipping during a peak  
 freight season.

**Weather**

Whether we like it or not, the weather is an uncontrollable factor of every shipment. Snow, rain, heat, or hail, drivers brave it all to deliver their loads. However, when delivering during a peak, shipments may be stalled due to special circumstances like weather. This is a factor that should be considered before, during, and after a shipment.

**Customer  
 Service**

We all  
 know that communication is key, but do we practice what we preach? Communicating  
 with your lead customer service reps during a delay or stall could be a serious  
 step in meeting your deadlines or obtaining an extension. Outside of the  
 drivers, logistics and shipping companies must put customer service as their  
 top priority during peak seasons as drivers and customers rely on communication  
 to guide them throughout the shipping process. Stellar customer service is a  
 key factor to a successful shipment.

**Relationships**

Keeping  
 weather and customer service in mind, a relationship with your insurance  
 provider or supplier can make or break a vital shipment.

According  
 to the [International Business Times](https://www.ibtimes.com/tips-navigate-peak-shipping-season-2735030), “If a shipment is damaged in  
 transit, basic carrier liability typically does not cover the full value of the  
 shipment. With shipment insurance, you are more likely to recover your loss and  
 the process for filing a claim is often easier.”

In other  
 words, maintaining a stable relationship with your contacts, especially in  
 insurance, will benefit you in the long run.

Though weather, customer service, and a relationship with your insurance provider can affect freight, especially during the peak holiday season, at Priority1, we prioritize your shipping experience year-round. Check out our previous blog posts to see our solutions to the [top three challenges in shipping](https://priority1inc.com/priority1s-solutions-to-the-top-challenges-in-shipping/) outside of the holiday season.

As always, drive safe!

[**By: Caela Fugate**](https://www.linkedin.com/in/caela-fugate/)

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